Summary: In 2023, generative AI emerged as a key catalyst, but legacy challenges persisted. To accelerate business transformation in 2024, three strategies are recommended. First, break down the AI roadmap into manageable use cases. Second, build a strong brand narrative for alignment and trust. Lastly, consider the human factors around work in transformation programs. These strategies aim to overcome hesitancy, enhance internal belief, and address the human side of transformation for successful evolution, innovation, and business transformation in 2024.